the Sugar Conspiracy

Wednesday, November 17, 2004

Starbucks to use recycled material

Hoping to win over customers who care about the environment, Starbucks, the Seattle coffee company, plans to announce today that it will start stocking its stores with cups made with 10 percent recycled material.

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Despite the small fraction of recycled content in the new cups, Starbucks said the move would have considerable environmental effect, saving approximately five million pounds of virgin tree fiber a year. . .

. . .Starbucks said it was using only 10 percent recycled material partly because the material costs more.

The higher cost is one reason that other food companies have not switched to recycled cups.

It was not immediately clear if Starbucks would bear the added recycling costs or pass them along to its customers.

Ask for Fair Trade coffee in that recycled cup.

posted by chris at 3:24 PM
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